The consultants of Zeughauser Group contribute to our profession's thought leadership by writing and publishing articles, advisories, and other resources that provide our perspective on important industry trends and events; define best practices in law firm leadership, management, and marketing; and reflect the myriad concerns that bring law firms and their clients together. 

Insights collects our writing, both in ZG-published and in other leading industry publications; our public presentations; and the other resources we produce, such as our annual pocket guide to The American Lawyer rankings, for the benefit of the legal industry.

View AllPublished by ZG

• “2012 In-House Counsel New Media Engagement Survey,” Zeughauser Group, Greentarget, and InsideCounsel, January 2012
• “ZG Alert: ZG Survey Finds Continued Growth in Law Firm Marketing Departments,” December 2011
• “ZG Alert: The Times They Are a Changin', So Must the Metrics,” November 2011

View AllPublished by Others

• “As Landscape for Legal Services Changes, Value of Client Service Interviews Skyrockets,” Strategies: The Journal of Legal Marketing, January 2011, by Kent Zimmermann
• “Does Your Law Firm Need a Marketing Director?,” Law Practice, May 2010, by Mary K Young
• “Three Steps to Stronger Relationships,” Strategies: The Journal of Legal Marketing, February 2010, by Mary K Young

View AllPublished in The American Lawyer

• “Alternative Reality: Road rules for ensuring that the cure for the billable hour isn’t worse than the ailment itself,” The American Lawyer, May 2009, by Peter Zeughauser
• “Overseeing the End: What should a leader do when his firm enters a death spiral?,” The American Lawyer, February 2009, by Peter Zeughauser
• “Ties That Bind: There are four essential elements of a strong law firm culture (and “collegiality” isn’t one of them),” The American Lawyer, December 2008, by Peter Zeughauser

View AllOther Resources

• “Vehicle for Change: Client Teams and Client Service Interviews,” May 2010

  © Greentarget Strategic Communications, ALM Legal Intelligence, and Zeughauser Group

• “ZGuide to Leading Law Firms: Zeughauser Group’s 2009 Pocket Guide to The American Lawyer Rankings,” August 2009

  © 2009 Incisive Media US Properties, LLC and Zeughauser Group, LLC.  
  The ZGuide To Leading Law Firms may not be copied or distributed. If  
  you would like a complimentary pocket-size version of the ZGuide, click here.

• “2009 Legal Industry Trends and Best Practices in the Downturn,” U.S. Law Firm Group, February 21, 2009, by Peter Zeughauser

• Insights
• Published by ZG
• Published by Others
• Published in The American Lawyer
• Other Resources