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Strategic Planning, Article

October 29, 2019

Warning Signs: How Big Law's Greatest Failures Unfolded

Three decades of data reveal common threads from Finley Kumble to LeClairRyan. What can be learned from the history of law firm failures?  Mary K Young observes that external factors, including a recession, can accelerate a firm’s demise, but typically are not at the root of its problems. Young says firm leaders have to stay in touch with their clients and stakeholders, never losing track of what those people want. They need a vision for where the firm will go next.

Mergers and Acquisitions, Strategic Planning | News Mentions | Mary K Young | Law.com

October 24, 2019

Did You Say Dentons? Greenberg Traurig Has Already Positioned Itself as a 'National Firm'

When Dentons recently announced its bold plan to build “the first national law firm” in the U.S., Greenberg Traurig’s leaders scoffed, pointing out that their firm had already done that. If by “national law firm” Dentons meant achieving geographic scale—which is what it suggested when it noted that none of the nation’s top 10 full-service law firms has offices in all 20 of the largest U.S. markets—then it had a point. Mary K Young discusses the options for the structure of a growing firm—traditional growth versus a verein—and the central question of which model provides for smoother collaboration between disparate geographies.

Management Consulting, Mergers and Acquisitions, Strategic Planning | News Mentions | Mary K Young | Law.com

September 2019

2019 ZGuide to Leading Law Firms

Zeughauser Group's 2019 Pocket Guide to the American Lawyer Rankings of the Am Law 200 by Profits Per Equity Partner and by Value Per Lawyer; The A-List; The Global 100; The Global 200; The China 45; and The Corporate Scorecard.

You can download the ZGuide here

If you would like a hard copy of the 2019 ZGuide, please send an email to zgadmin@consultzg.com with "2019 ZGuide Request" in the subject line and provide your mailing address.

Branding, Client Service Interviews, Leadership Development, Management Consulting, Marketing Organization Design, Marketing Planning, Mergers and Acquisitions, Strategic Planning | Publications and Articles

May 2, 2019

Marketers Should Help Steer Law Firms' Strategic Planning Processes

Marketing can and should be a critical partner in the strategic planning process from inception to implementation. The goal of every law firm should be leadership status in the markets in which it has chosen to compete. Most law firms recognize that they need strategic plans to help them achieve their leadership aspirations. Mary K Young discusses strategic planning as a process through which the firm identifies its most important markets, agrees to a vision for achieving leadership in those markets, and develops and implements a plan for achieving the vision. i.e. how a firm decides where it wants to go and how it will get there.

Marketing Organization Design, Marketing Planning, Strategic Planning | Publications and Articles | Mary K Young | The American Lawyer

April 18, 2019

Law Firm Recruiting Tries to Keep Up with Blockchain Boom

Legal recruiters say there's still huge demand for blockchain expertise, as well as lawyers who understand data privacy. Blockchain and cryptocurrency are fast-growing specializations within the financial industry, and law firms are busily snatching up lawyers with expertise in the emerging fields.  Mary K Young notes that privacy law has also grown tremendously, and that most global and national firms have added significant capabilities in privacy and data security in the last five years.

Management Consulting, Strategic Planning | News Mentions | Mary K Young | Legaltech News

April 3, 2019

Law Firm Strategist Pulls Back Curtain on Trends, Drivers Impacting the Industry Today

Kent Zimmermann is one of the leading strategy advisors to law firms in the United States. Last year, he advised on each of the three largest law firm mergers to close worldwide. He is currently advising multiple firms on active merger discussions, and he is also advising three Am Law 25 firms on firmwide strategy.  Here Kent offers some perspective on legal trends and the challenges and changes facing law firm chairs and managing partners.

Mergers and Acquisitions, Strategic Planning | News Mentions | Kent Zimmermann | The Alexander Group/The Red Report

March 25, 2019

Strategic Planning for Legal Marketers: Essential Skills for Your Career

Mary K Young discusses the importance of strategic planning as a driver of success in any organization and how strategic plans enhance the success of the marketing and business development team, and outlines the planning process and marketing's role in that process.

Marketing Organization Design, Marketing Planning, Strategic Planning | Publications and Articles | Mary K Young | MLA Mid-Atlantic Region Newsletter

February 5, 2019

Communicating Staffing Changes and Finding Talent in Law Firms: Comings & Goings

Mary K Young offers some insights into how law firms could handle changes at the firm -  specifically, attorney departures - and how to communicate these changes internally as well as to firm clients, and how law firm culture can impact the hiring and recruitment process.

Branding, Management Consulting, Marketing Planning, Strategic Planning | News Mentions | Mary K Young | The National Law Review

February 4, 2019

Five Keys to Successfully Transitioning Clients Across Generations

Many law firms are competing to attract and retain client relationships that are increasingly larger pieces of a shrinking overall pie of client spending on outside law firms. In addition, traditional client relationships face four growing competitive forces that are taking market share away from Am Law 200 law firms and creating impediments to transitioning client relationships.  Kent Zimmermann outlines five drivers of successful client succession planning based on best practices of high-performing firms to combat these concerns.

Management Consulting, Strategic Planning | Publications and Articles | Kent Zimmermann | Law.com

January 31, 2019

Everyone Wants a Piece of Fenwick & West

Silicon Valley's tech companies helped establish Fenwick as a force. Now outside law firms have eyes on the region, the work and Fenwick's lawyers.  Kent Zimmermann notes an increased competition for sought-after lawyers and discusses the benefits of occupying a defensible long-term position of preeminence.

Strategic Planning | News Mentions | Kent Zimmermann | The American Lawyer

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