Choose Market Leadership
Our clients are legal industry leaders who seek to outperform their competitors. They turn to Zeughauser Group to increase competitive advantage and profitability, enhance market position, and strengthen organizational culture. Our consulting bench includes former Global 25 law firm chairs, general counsel, and leading law firm CMOs.
Read moreHow to Win and Protect Client Relationships In the Age of Remote Engagement
A new study of in-house counsel by Greentarget, Zeughauser Group, and Right Hat shows that providing substantive, actionable guidance remains the best way to rise above the noise, preserve existing client relationships, and win new ones.
Learn moreMarch 2021
The Outperformers: What Sets Big Law’s Most Successful Firms Apart
Kent Zimmermann and Peter Zeughauser review how, in a difficult year, a subset of firms separated from the rest of the market with double-digit revenue and profits growth. Standout firms are growing faster than their peers by focusing on profitability and reaping the rewards. For 2020’s most successful firms, the year offered valuable insights into the future of their workplaces, their talent and their overall trajectory.
Read moreMarch 2021
How Goodwin’s Big Bet on Tech ‘Convergence’ Pushed Up Revenue
Goodwin Procter has seen its top line roughly double from $678 million to $1.5 billion over the last 10 years, thanks in large part to a playbook that focuses on the intersection of technology and capital. The firm developed a “convergence strategy” roughly a decade ago in the wake of the global financial crisis that sought to capture work from the technological expansion happening across industries. Kent Zimmerman observes that many firms see an opportunity to not just focus on serving pure tech companies, but instead serving companies across industries whose businesses are evolving from tech-driven innovation. Some firms realize that the credible market position to take is to be a leader in certain sectors.
Read moreMarch 2021
How a Good Year Can Trip Up Firms Down the Road
Complacency and the assumption that what is working now will always work can put a darker tint on a successful financial year for law firms. What worked last year isn’t guaranteed to work this year, and relying on that principle could in fact have a detrimental effect on success down the road. Mary K. Young observes that a small number of firms tend to move forward in a halting fashion, taking two steps forward and then one step back. But she believes that most firms recognize that being static after success isn’t the way to replicate it moving forward. It isn’t so much that firms have a great year and then rest on their laurels. The firm could have had a major litigation matter settle and have comparatively lower numbers the next year.
Read more