Ideas & Insights
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Our insights about markets, trends, and emerging best practices help clients achieve market leadership.
July 25, 2019
2019 State of Digital & Content Marketing Survey
Results of our survey conducted in partnership with Greentarget that focuses on the information consumption attitudes, behaviors and tendencies of in-house counsel. The report includes practical guidance to help law firms compete for greater share of voice among corporate legal departments.Read more
October 2, 2019
D.C. Law Firm Leaders Optimistic Despite Tighter Market
Zeughauser Group's survey of D.C. law firm leaders indicates optimism despite more competition. Over 58% of firms were approached about a combination, but only some would consider it. Law firm leaders agree competition for talent and clients is tightening in Washington, but they’re optimistic about their businesses and many are committed to growth in the nation’s capital, a Zeughauser Group survey shows.
The new report by the law firm management consultancy group surveyed managing partners and other senior leaders of Washington firms ranging in size from less than 10 to roughly 150 attorneys over the first half of 2019.Read more
October 24, 2019
Did You Say Dentons? Greenberg Traurig Has Already Positioned Itself as a 'National Firm'
When Dentons recently announced its bold plan to build “the first national law firm” in the U.S., Greenberg Traurig’s leaders scoffed, pointing out that their firm had already done that. If by “national law firm” Dentons meant achieving geographic scale—which is what it suggested when it noted that none of the nation’s top 10 full-service law firms has offices in all 20 of the largest U.S. markets—then it had a point. Mary K Young discusses the options for the structure of a growing firm—traditional growth versus a verein—and the central question of which model provides for smoother collaboration between disparate geographies.Read more